As Big Business Is Learning — When Your “Customer Base” Is The American Voter, YOU Are The Marketplace’s Bitch

It’s a brave new world for Delta Airlines. And Coca Cola. And Home Depot. And anyone doing business with the state of Georgia while Georgia is being run by democracy-hating traitors. Their problem: the marketplace is the ultimate democracy where people vote with the dollars in their pockets. Popular goods and services get more “votes” than unpopular ones (just like in high school). Even good ideas can die, unloved, if they can’t find (or maintain) their marketplace. Ask Sony about its Betamax video recorder which was technically superior to JVC’s VHS format yet ultimately lost out to in the marketplace. In the marketplace of ideas, JVC won big while Sony lost even bigger. The marketplace made Sony its bitch.

The assumption is, in a crony capitalist system like ours, the money always wins and We The People are only ever its pawn at best. While that is the goal of crony capitalism — to turn the whole country into a kind of glorified “company town” (itself a kind of glorified feudalism) — ironically, the “capitalism” part of the equation is what exposes crony capitalism’s Achilles heel. The whole point of capitalism is to make money dynamic because money didn’t always used to be dynamic like it is today. We take for granted that one can use money to make money but prior to capitialism’s invention, money sat in the same places with the same families forever and ever. Those families — Europe’s royal houses — did not think to “do” anything with their money. Money was land or livestock — or literal gold or silver — with no way to “bank” it. The only way to “grow” money was through direct lending — and lending money was considered unChristian. That’s why Jews got to do it (and be hated for it). Capitalism expanded the “acceptable ways” to both borrow money and profit from borrowing it.

Capitalism also made ideas valuable in a bankable sense. Thomas Edison’s inventions made him rich because he was able to patent them — an idea that recognized the inherent monetary value of good ideas. American democracy — as a salable idea — also has done very, very well. Despite four long years of Trumpism, people still flock to America — or want to because regardless of whatever squalor or hopelessness they live, their one shot out of that lies somewhere within America’s borders (regardless of who’s president). The core concept of America. “All men being equal” was compromised by what the founders meant by “All men”. That was always a terrible mistake, a product of European, male chauvinism.

Fortunately, time and history have begun to save America from itself. The E Pluribus Unum “Good Angel” of our nature has begun to assert itself over the “America Is The White Homeland” bad angel. That bad angel never knew what he was talking about. He still thinks he’s “American Exceptionalism” — well, the money in his pocket that’s always been there. Some of the founders understood that what would ultimately make America exceptional was the fact of its already burgeoning diversity. Nowhere before in the world had a nation formed itself with the promise of self-government. That idea coupled with the willingness of those arriving to work hard as hell to achieve their dreams made America exceptional by filling it with exceptional people from all over the world. That is American Exceptionalism.

For too, too long, all those exceptional people have been muzzled by the white, Christian males who somehow got it into their heads that they were the drivers of the American experiment. Yeah, it’s money that does the talking all right, but it’s not the big money that makes things happen. It’s the little money in every American’s pocket times the number of Americans there are. In American households, how one “votes” that money has been controlled by the household’s women for a while now. The proof? Remember Bill O’Reilly?

O’Reilly used to be Fox News’ cash cow. O’Reilly even survived some serious sexual intimidation allegations to stay at Fox (“Remember the loofah!”). But, at some point, O’Reilly’s sexist behavior achieved a kind of critical mass. The companies that advertised on his show were the canary in that coal mine. The advertisers informed Fox News that their clients — Coca Cola, Ford, Delta Airlines, etc — would no longer advertise on O’Reilly’s show because their customers — Coca Cola, Ford, Delta Airlines, etc — already recognized how much their customers hated O’Reilly and would soon enough stop buying products associated with him out of sheer disgust. Co-branding with Bill O’Reilly became toxic. The house of cards came down in a heartbeat — the 21st Century Fox Board informed O’Reilly he was now an ex-employee.

Big Business has always known who the “boss” is. That’s why they advertise, right? In the “who needs who more?” competition, in time, we can learn to love a competing brand. They can love “other customers” all they like. If those customers don’t buy, so what? Do boycotts work? Hell, yes. So does the threat of a boycott. That’s why the CEO’s of Coca Cola and Delta changed their tune so quickly. While both Coke and Delta have plenty of competition, they both have their market share — the customer base they think of as “theirs”. Take the brand loyalty out of a Coke drinker and you have a Pepsi drinker. Or a Royal Crown fan.

Is Coca Cola: The “Official Soft Drink” of Democracy or of Sedition?

As anyone who’s ever achieved success can tell you — yeah, getting to the mountain top is a job-and-a-half. But, it’s nothing compared to the relentless, quotidian grind of maintaining that success. Big Business craves monopoly because having a monopoly means you don’t have to spend much on marketing or product improvement while maximizing profits. They’d all love to turn America into a giant, feudal “company town”. Good thing some other Americans have a better idea.

Coke and Delta quickly changed their public stance regarding the Republican Party’s blatant attempt to make election theft legal. They felt Bill O’Reilly’s fetid breath on the back of their neck and they didn’t like it one bit.

We The People have considerable power in our hands but only if we use it. Unused power is power that doesn’t exist. It’s the ultimate “put up or shut up”. America’s right wing was so terrified of losing power that they were willing to co-conspire with Russia in order to keep that power. They had long ago given up on keeping power through the strength of their ideas. Aside from them, no one else wants to live in America circa 1850. The majority of Americans keep voting America toward progressivism while its political structures (the Electoral College and the Senate) keep America rooted in the past.

As more voters step from the sidelines and into the electoral game, America (once thought of as “center-right”) becomes increasingly center-left. We’re not actually “becoming” center-left, we’re being REVEALED as center-left. Not the same thing. The big difference between the left and the right has to do with emphasis. Are you “profits over people” or “people over profits”? Conservatives, for the most part, are profit-driven while progressives are people-driven. At the end of the day however, it’s people who drive profits. Take away the people, there’d be no profits.

As we all know, every time we walk into a crowded room (remember those), a game of “Who’s The Bitch” is up and running. Someone in that room is the room’s “bitch” — the one person there who literally everyone else looks down on. We all search that room, hoping like hell we don’t find ourselves staring back as the bitch. But, the painful truth is, it could be us.

Coke and Delta and Home Depot and all those other companies have finally realized that in the current environment, they’re not driving this bus. They’ve made the same old moves — talking “freedom” and “democracy” while paying for politicians bent on destroying them — only to discover too late that those moves don’t fool anyone anymore. Actions, not words, are the receipts. And We The People demand receipts!

Don’t have any receipts? You know how THAT game goes, Big Business, when you don’t have your damned receipt

Look At It From The GOP’s Point Of View — You’d Cheat Too If All You Had To Sell In The Marketplace Of Ideas Was A Turd

To compete in a democracy, you have to sell your idea of how we should self-govern better than the other guy is. It helps a lot if your ideas are empirically better, too. That’s the case with the Democrats. Their ideas indicate that, unlike Republicans, Democrats still care about democracy. They still care about governing the best way they can so that more Americans can benefit from being American and living in America. Republicans do not want to live in a representative democracy any more. A lot of them never did care for this form of government, being royalists and authoritarians at heart. In theory anyway, Democracy is easy: each person above the age of 18 (though perhaps we should make it 16 for a thousand good reasons) get one vote. Come election day, they show up at the polls and cast their vote however they like. Period. End of story. No one’s vote is better than anyone else’s vote. They all carry equal weight. At least, that’s how it should be. But, from a Republican’s point of view, that means that a Black person’s vote has equal weight to their vote which means all hell has broken loose because, to a Republican, a Black person shouldn’t be voting in the first place.

Donald Trump keeps saying the quiet stuff out loud. For instance: “If everybody voted, Republicans would never win another election!” Want to know why Republicans will never enthuse over expanded voting rights? To them, that’d be like enthusing over your own extinction. The Republican voting base is not going to grow beyond angry white men and the women who cling to them. If Republicans really wanted to talk to people outside their base, they’d have to change their act completely. Just as well they don’t.

Republicans and republicanism favor profits over people. Progressives, by contrast, favor people over profits. We’ll leave money on the table and not beat ourselves up over it. Republicans, by contrast, can’t help being pigs at a trough, snarfing down everything they can get into their mouths. From a Republican perspective, actual human beings are the cash out in a business proposition. Every penny spent on a human or some human benefit is a penny less profit. And, if profit’s the name of the game…

What do conservatives really want to conserve? I know what Progressives want to progress toward — the future. I know Progressives want the best possible opportunities for the most possible people because that will renew and re-energize our politics and our culture. Conservatives don’t want to conserve the future, of course, because it doesn’t exist yet; in fact, conservatives want to avoid the future if at all possible. Instead, conservatives want to conserve all of the past that’s still locked into the present. If they could have their way, they’d take America back to the past — back to, what’s to them, a “Golden Age For White People”. Well, for white, Christian men and the women they’ve bamboozled into servicing them.

The reason conservatives don’t want to raise the federal minimum wage above $7.25? Frankly, if there was a way to bring back slavery, they’d do it. Slavery, after all, is stolen labor. Slaves don’t get paid for their work. The cost to house, clothe and feed them is the cost of a slave. So long as the slave’s work product is worth more than what it costs to keep them? Slavery’s profitable from the slaver’s point of view. Paying people the federal minimum wage keeps them permanently poor. No one can afford to pay any sort of decent rent if they work one minimum wage job for eight hours a day. They can barely afford to feed, clothe and transport themselves from wherever they’re bedding down to the minimum wage hell hole where they work.

As with 2020, the Republican Party has given up on selling ideas or policies. They simply sell hatred of the other now. Vote for the GOP because you hate people who don’t look like you.

As political advertising goes, that might get your base all fired up, but there aren’t enough boys in the bund to make this brand of Republicans anything other than a fringe regional party catering to the fringiest elements of Red America. After Merrick Garland gets through trying all the insurrectionists and then gets through with pulling threads on the corrupt Republican sweater, Republicans will pose even less of a threat because so many will have had to step down from their offices to deal with the very real legal peril facing them. Let’s remember — the Republican leadership KNEW a month before the made Donald Trump their presidential nominee in 2016 that he was corrupt and compromised by Russia.

“There’s two people I think Putin pays,” said current GOP Leader Kevin McCarthy as he walked into a meeting of the Republican leadership a month before their convention in 2016, “Rohrbacher and Trump — swear to God!” Then Leader Of The House Paul Ryan cautioned Kevin not to get too crazy about it. Paul wasn’t saying, “No, no, Kevin — you must be wrong! A man as honorable as Donald Trump would never let himself be compromised in such a way!” On the contrary, Paul was saying (literally) “Let’s keep this in the family!” Keep the fact that the man they were about to nominate for President of the United States was COMPROMISED by a hostile foreign power who’ve expressed the desire previously to wage cyber war against us. A roomful of Republican leaders agreed with Paul Ryan — and kept the secret a secret that they knew/suspected that their soon-to-be presidential nominee was likely OWNED OUTRIGHT by a hostile foreign government.

Republicans know they can’t sell what they’re pitching to American voters unless those voters are already hard core racists. That’s why they’ve resorted to gerrymandering, voter suppression and treason. That’s why they’ve resorted to cheating in every way they can think of. How else is any Republican going to get elected?