From A Branding Point Of View, “Christian” Is Kinda Spent; Followers Of Jesus Need A New Name

I’ll own it — a born atheist has no business telling Christians anything about their brand. Except, Christianity — being a sales-based religion (“Hey, have ya heard the ‘good news’ style proselytizing started with Paul, the actual inventor of Christianity) — relies almost entirely on how it’s perceived by others. After all, isn’t the point of me hearing “the good news” the hope that I’ll come to my senses and convert?

Christians are preaching to a shrinking choir. Have they ever stopped to ask themselves why? No, they haven’t — because self-analysis isn’t part of the brand. Confession is. So’s an intense focus on rules & regs at the diminishing expense of any sort of spirituality. Christianity’s problem isn’t branding. Christianity’s problem is its brand.

I’ve blogged on many occasions with receipts (so I won’t do it here) about the Christian Church’s origins. It’s entirely Paul’s invention. Entirely. Jesus’ simple (Jewish) message — Do Unto Others — got subsumed into and under the mythology that Paul created and spread to the brand new churches forming across the Roman world. Paul never met Jesus. Never heard Jesus preach or teach. He failed trying to sell his version of Jesus to the Jews (with its wild, magic-heavy “proofs” that Jesus was the messiah) and, so, turned to the Gentiles.

The Gentiles, having no knowledge of (or concern for) Jewish mythology, accepted Paul’s version — because why wouldn’t they? Paul had created something genius — a way to conquer death. Accept Jesus as your lord and savior and you can live forever.

That has nothing to do with “Doing Unto Others”. And the church Paul created was big on forcing non-Christians to accept Jesus. Ironically, those Christians were going to “Do Unto Others” on pain of death.

The Catholic Church, once it acquired political power, never let that power go. Whatever spirituality there was in the institution died. More irony — Jesus preached against having churches because churches, he said, were corrupt. What could be more corrupt than the Catholic Church? Almost from the day it hung out its shingle, the Catholic Church has concerned itself with rules & regs, getting money into its coffers, and increasing its “membership”.

There is no way to count the number of humans who have died because of religion. Christianity — with its crusades and its inquisitions and its own internecine wars — has put its stamp on a veritable shit ton of them. And all to sell a product that its own supposed creator would never ever EVER recognize.

The Christian Church and Jesus aren’t just estranged, they’re strangers. That disconnect is what’s killing the church (whether Catholic or Protestant). I have a dear friend — a Presbyterian minister — whose job is trying to keep Presbyterian congregations alive.

The proud conservative Christians running the Republican Party — bowing in total obeisance to the evangelicals — have also helped destroy any notion that such a thing as “Christian mercy” exists outside of a sanctimonious Sunday sermon. Brown Children in cages was not what Jesus had children suffering unto in his mind.

If I’m a brand that needs new followers to stay alive — that needs brand loyalty from current followers — that has to compete with a thousand more ideas than it ever had to before — I’m afraid (if I’m Christianity). I wouldn’t be however, if I were Jesus.

Is there a more potent antidote the vile, self-serving piggery of Trumpism than “Do Unto Others”? Republicanism — same question. Christianity — you, too.

Jesus and Christianity have nothing to do with each other. Followers of Jesus — even now — are loathe to associate themselves with evangelicals or the rapey Catholic Church or any of the rules & regs heavy institutions their parents forced on them when they were kids.

I would say Followers Of Jesus need a new Paul — to create a new institution that gets the mythology right. But, right off the bat, that would violate one of Jesus’ core tenants — the need for a church.

Maybe a better way to go would be to actually follow Jesus. If you want to follow him theistically — go directly to god. Skip the institution. If you just want to Do Unto Others? Well, who’s stopping you? All you have to do is “Do”.

Maybe the best new brand for Followers Of Jesus is to call themselves DUO’s. They Do Unto Others. That’s all you need to know about them (so long as their actions match their words). I’d say they don’t even need that.

But what do I know? I’m just a dumb atheist.

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No, SCOTUS — A Cross Is Not (And Can NEVER Be) “Secular” In Any Way – BECAUSE Of Its History

The Supreme Court just came down 7-2, allowing a 40-foot World War I memorial in the shape of a Christian cross to remain standing in Maryland. The American Humanist Association had sued Maryland; they wanted the state to replace the cross (erected in 1925 as a memorial to 49 local residents who died) with something more “with something more appropriate and universal.” The SCOTUS however says the cross, while “undeniably a religious symbol” is also now “secular enough” to stay.

https://www.huffpost.com/entry/supreme-court-christian-peace-cross-ruling_n_5cfeb071e4b02ee3477b60cc

How to put this politely… BULLSHIT!

It’s hard, apparently, for Christians to conceive of the idea that the symbol for their faith means more than just “their faith”. It means two thousand years of persecution — if you’re Jewish. It means pogroms and massacres and inquisitions and holocausts. A cross always stands in the background of each of those scenes. The people doing the pogroming & massacring were almost always motivated to their violence — at least in part — by that cross and the people who controlled that cross’ message. That cross is the banner anti-Semites have almost always followed into battle.

I grew up in a mostly Jewish suburb of Baltimore during the 1960’s & 1970’s — a kind of gilded ghetto. Jews have been living in ghettos — gilded or otherwise — since the term was coined in Venice, Italy around 1516 to describe the part of the city where Jews were allowed to live. The ghetto.

Jews didn’t force Jews to live in ghettos, Christians did — because Jews insisted on remaining a separate group. More to the point, they insisted on remaining the “original” group from which Christians emerged. They insisted on staying true to themselves regardless of the nonsense Paul and the early Church Fathers INVENTED to distinguish the emerging Christian faith from its Jewish origins. Though Paul didn’t invent the idea that Jesus was “a messiah” (at the time LOTS of people claimed to be messiahs or were declared messiahs by their followers — it was an apocalyptic time in Jerusalem), Paul adeptly used it to create the Christian Mythology that Jews killed Jesus (never mind all the mythology’s myriad logic problems).

Whenever Christians went hunting for Jews to punish — for having killed Jesus — they did it under the banner of a cross.

I’m sorry, SCOTUS, but almost TWO THOUSAND YEARS of being beaten with a cross cannot be undone by CHRISTIANS claiming their core religious symbol isn’t religious “in this instance”. That’s like saying a noose — left dangling at a black person’s desk at work or left outside a black family’s home — isn’t necessarily racist.

Trust me — it’s racist.

Wanna Know What America’s Problem REALLY Is? White Man BAMBOOZLEMENT Syndrome

Yesterday, Senate Majority Leader — and traitor — Mitch McConnell got up on the Senate floor to give his “final thoughts” on The Mueller Report. Despite the fact that everyone in the whole world capable of reading English could see with their own eyes that Mitch was LYING about the Report’s conclusions, Mitch said — in his emphatic turtle voice — that the Mueller Report said what MITCH wanted it to say — nothing to see here, everyone can go home now — “case closed”.

Then — as they always do — members of the American Mainstream News Media dutifully played back Mitch’s words — or repeated them — without pointing out — there and then — that what Mitch had said was contradicted BY THE FACTS. By the very report itself.

This toxic game of telephone only works like this because we, as a culture, have been “seduced” — or bamboozled — into believing that what Mitch McConnell said was true – even though it wasn’t. And the REASON we’re supposed to accept that what Mitch said was true is because Mitch is WHITE.

If Mitch were female, the media would have been all over Mitch like he was Elizabeth Warren maybe not being that little bit of Cherokee she grew up believing (and loving) that she was. If Mitch were black or brown or Asian or anything other than an old white guy — getting up and LYING so outrageously, so blatantly — so disrespectfully — would have earned Mitch some very quick, very stiff retribution.

We have a disease. A bad one: White Bamboozlement Syndrome. We will accept as true — or false but acceptably true — whatever white Christian men tell us. They don’t even have to really be Christian. They just have to SAY that they’re “Christian” — and the bamboozlement — that they “are” Christian — does the rest. Even “real Christians” (whatever that is) will go along and say, “Yeah — the fake Christian’s a ‘real’ Christian now”. They’re willing even to bamboozle themselves.

That’s some powerful stuff.

But White Bamboozlement Syndrome could describe an awful lot of America’s history. Not outlawing SLAVERY at the Republic’s start, say. That was another case of White Men Bamboozling themselves and everyone else into believing that slavery could co-exist with and inside a democracy. Why, you’d have to be a white guy — a white Christian guy — to believe that.

How ironic. White Christian culture — as opposed to anything spiritual connected to the teachings of a character named Jesus — is based on a story woven almost completely from whole cloth that even a mildly skeptical mind could poke giant holes in. But — because white Christian men say “Believe It”, people are supposed to let go of all critical thinking and “buy”.

Bamboozlement complete.

Again — Jesus preached “Do Unto Others”. He didn’t preach ooga-booga. Yes, he was a theist teaching a more direct connection to the Father Figure, but he was trying to minimize all the ooga-booga the temple (the church) was throwing in the follower’s way. To Jesus’ credit — even atheists need to be fair — he wasn’t leaning on his capacity to bamboozle people. He was saying DO AS I AM TRYING TO DO. Not — per bamboozlement’s playbook — “Do what I say (but know damned well I would NEVER be so stupid as to do it — like YOU ARE)”…

Be honest — when you watch or listen to a Jerry Falwell Jr or a Franklin Graham — doesn’t your Bamboozlement Radar suddenly go off? When these two “men of faith” stick their heads so far up Donald Trump’s ass you can see their faces when he smiles — don’t ya kinda think, “Hold on, now — this smells an awful lot like Grade A Primo Bullshit”. Even ooga-booga has its limits, logically.

America is deep in the vice-like grip of its White Christian Money Lords. Having seen the future — they lose power and influence because the demographics are running hard against them — they have thrown down every last bit of White Bamboozlement Syndrome super power they can muster. They have insisted on telling a story — that Donald Trump won an election — that simply is not true.

The Republican Party is openly insisting that we NOT investigate all the terrible facts that we already know about how exactly Trump and the GOP “won” that 2016 election. They want us to simply ACCEPT that they won fairly & squarely.

Stop thinking analytically, they say. Believe what we’re telling you. Trust us — we’re White Christian Men.

We’d never bamboozle you…

Wanna Know What America’s Problem REALLY Is? White Man BAMBOOZLEMENT Syndrome

Yesterday, Senate Majority Leader — and traitor — Mitch McConnell got up on the Senate floor to give his “final thoughts” on The Mueller Report. Despite the fact that everyone in the whole world capable of reading English could see with their own eyes that Mitch was LYING about the Report’s conclusions, Mitch said — in his emphatic turtle voice — that the Mueller Report said what MITCH wanted it to say — nothing to see here, everyone can go home now — “case closed”.

Then — as they always do — members of the American Mainstream News Media dutifully played back Mitch’s words — or repeated them — without pointing out — there and then — that what Mitch had said was contradicted BY THE FACTS. By the very report itself.

This toxic game of telephone only works like this because we, as a culture, have been “seduced” — or bamboozled — into believing that what Mitch McConnell said was true – even though it wasn’t. And the REASON we’re supposed to accept that what Mitch said was true is because Mitch is WHITE.

If Mitch were female, the media would have been all over Mitch like he was Elizabeth Warren maybe not being that little bit of Cherokee she grew up believing (and loving) that she was. If Mitch were black or brown or Asian or anything other than an old white guy — getting up and LYING so outrageously, so blatantly — so disrespectfully — would have earned Mitch some very quick, very stiff retribution.

We have a disease. A bad one: White Bamboozlement Syndrome. We will accept as true — or false but acceptably true — whatever white Christian men tell us. They don’t even have to really be Christian. They just have to SAY that they’re “Christian” — and the bamboozlement — that they “are” Christian — does the rest. Even “real Christians” (whatever that is) will go along and say, “Yeah — the fake Christian’s a ‘real’ Christian now”. They’re willing even to bamboozle themselves.

That’s some powerful stuff.

But White Bamboozlement Syndrome could describe an awful lot of America’s history. Not outlawing SLAVERY at the Republic’s start, say. That was another case of White Men Bamboozling themselves and everyone else into believing that slavery could co-exist with and inside a democracy. Why, you’d have to be a white guy — a white Christian guy — to believe that.

How ironic. White Christian culture — as opposed to anything spiritual connected to the teachings of a character named Jesus — is based on a story woven almost completely from whole cloth that even a mildly skeptical mind could poke giant holes in. But — because white Christian men say “Believe It”, people are supposed to let go of all critical thinking and “buy”.

Bamboozlement complete.

Again — Jesus preached “Do Unto Others”. He didn’t preach ooga-booga. Yes, he was a theist teaching a more direct connection to the Father Figure, but he was trying to minimize all the ooga-booga the temple (the church) was throwing in the follower’s way. To Jesus’ credit — even atheists need to be fair — he wasn’t leaning on his capacity to bamboozle people. He was saying DO AS I AM TRYING TO DO. Not — per bamboozlement’s playbook — “Do what I say (but know damned well I would NEVER be so stupid as to do it — like YOU ARE)”…

Be honest — when you watch or listen to a Jerry Falwell Jr or a Franklin Graham — doesn’t your Bamboozlement Radar suddenly go off? When these two “men of faith” stick their heads so far up Donald Trump’s ass you can see their faces when he smiles — don’t ya kinda think, “Hold on, now — this smells an awful lot like Grade A Primo Bullshit”. Even ooga-booga has its limits, logically.

America is deep in the vice-like grip of its White Christian Money Lords. Having seen the future — they lose power and influence because the demographics are running hard against them — they have thrown down every last bit of White Bamboozlement Syndrome super power they can muster. They have insisted on telling a story — that Donald Trump won an election — that simply is not true.

The Republican Party is openly insisting that we NOT investigate all the terrible facts that we already know about how exactly Trump and the GOP “won” that 2016 election. They want us to simply ACCEPT that they won fairly & squarely.

Stop thinking analytically, they say. Believe what we’re telling you. Trust us — we’re White Christian Men.

We’d never bamboozle you…

Wanna Know What America’s Problem REALLY Is? White Man BAMBOOZLEMENT Syndrome

Yesterday, Senate Majority Leader — and traitor — Mitch McConnell got up on the Senate floor to give his “final thoughts” on The Mueller Report. Despite the fact that everyone in the whole world capable of reading English could see with their own eyes that Mitch was LYING about the Report’s conclusions, Mitch said — in his emphatic turtle voice — that the Mueller Report said what MITCH wanted it to say — nothing to see here, everyone can go home now — “case closed”.

Then — as they always do — members of the American Mainstream News Media dutifully played back Mitch’s words — or repeated them — without pointing out — there and then — that what Mitch had said was contradicted BY THE FACTS. By the very report itself.

This toxic game of telephone only works like this because we, as a culture, have been “seduced” — or bamboozled — into believing that what Mitch McConnell said was true – even though it wasn’t. And the REASON we’re supposed to accept that what Mitch said was true is because Mitch is WHITE.

If Mitch were female, the media would have been all over Mitch like he was Elizabeth Warren maybe not being that little bit of Cherokee she grew up believing (and loving) that she was. If Mitch were black or brown or Asian or anything other than an old white guy — getting up and LYING so outrageously, so blatantly — so disrespectfully — would have earned Mitch some very quick, very stiff retribution.

We have a disease. A bad one: White Bamboozlement Syndrome. We will accept as true — or false but acceptably true — whatever white Christian men tell us. They don’t even have to really be Christian. They just have to SAY that they’re “Christian” — and the bamboozlement — that they “are” Christian — does the rest. Even “real Christians” (whatever that is) will go along and say, “Yeah — the fake Christian’s a ‘real’ Christian now”. They’re willing even to bamboozle themselves.

That’s some powerful stuff.

But White Bamboozlement Syndrome could describe an awful lot of America’s history. Not outlawing SLAVERY at the Republic’s start, say. That was another case of White Men Bamboozling themselves and everyone else into believing that slavery could co-exist with and inside a democracy. Why, you’d have to be a white guy — a white Christian guy — to believe that.

How ironic. White Christian culture — as opposed to anything spiritual connected to the teachings of a character named Jesus — is based on a story woven almost completely from whole cloth that even a mildly skeptical mind could poke giant holes in. But — because white Christian men say “Believe It”, people are supposed to let go of all critical thinking and “buy”.

Bamboozlement complete.

Again — Jesus preached “Do Unto Others”. He didn’t preach ooga-booga. Yes, he was a theist teaching a more direct connection to the Father Figure, but he was trying to minimize all the ooga-booga the temple (the church) was throwing in the follower’s way. To Jesus’ credit — even atheists need to be fair — he wasn’t leaning on his capacity to bamboozle people. He was saying DO AS I AM TRYING TO DO. Not — per bamboozlement’s playbook — “Do what I say (but know damned well I would NEVER be so stupid as to do it — like YOU ARE)”…

Be honest — when you watch or listen to a Jerry Falwell Jr or a Franklin Graham — doesn’t your Bamboozlement Radar suddenly go off? When these two “men of faith” stick their heads so far up Donald Trump’s ass you can see their faces when he smiles — don’t ya kinda think, “Hold on, now — this smells an awful lot like Grade A Primo Bullshit”. Even ooga-booga has its limits, logically.

America is deep in the vice-like grip of its White Christian Money Lords. Having seen the future — they lose power and influence because the demographics are running hard against them — they have thrown down every last bit of White Bamboozlement Syndrome super power they can muster. They have insisted on telling a story — that Donald Trump won an election — that simply is not true.

The Republican Party is openly insisting that we NOT investigate all the terrible facts that we already know about how exactly Trump and the GOP “won” that 2016 election. They want us to simply ACCEPT that they won fairly & squarely.

Stop thinking analytically, they say. Believe what we’re telling you. Trust us — we’re White Christian Men.

We’d never bamboozle you…

It Sucks Being Hated. It Sucks More When The Reason You’re Hated Is Entirely Based On Fiction

It sucks when the thing at the end of “I hate you because…” is bullshit.

I’m a yid. A kike. A sheeny.

I grew up part of a hated community. As a kid, you ask the obvious question — “But WHY do they hate me (never mind us)?” The answer you get back isn’t satisfying — or logical. Underneath the “because you’re a Jew” — to the reasons WHY they hate your Jewness — one finds fiction.

More to the point, one finds BULLSHIT. And Magical Thinking.

Antisemitism is not alone in its bullshittiness. Lots of white people think black people are less intelligent because of their skin color. The scientific basis for this thinking is exactly zero. It ain’t reality talking, it’s ignorant, racist bullshit. Of course.

Antisemitism is slightly different because it’s not based on an obvious tribal difference. It’s based on a story.

I bet if Jesus — a Jew every day of his life — were to be resurrected, he’d be horrified in a thousand different ways. He’d be especially horrified that HE was the reason his own tribe has been threatened ever since. Jesus preached a message so simple, even a dumb atheist can see its value and go along with it: “Do Unto Others”. It doesn’t require an ounce of ooga-booga. Jesus (I’m going with The Jesus Seminar’s findings here) never advocated for a church (he was too busy advocating against the temple ffs!) or talked about being any sort of messianic playah who was part of a complex, prophesy-following make-believe. That was Paul, actually, and the early “Church Fathers” — the boys club that put the early church together.

I recommend this book by the award-winning novelist, biographer and journalist A. N. Wilson — Paul: The Mind Of Thttps://www.amazon.com/Paul-Mind-Apostle-N-Wilson/dp/0393317609he Apostle.

The Early Church was a literal construct. The New Testament did not suddenly plop down in the middle of Rome. It was put together in order to send out a message — a story. There are loads of interesting texts that didn’t make the cut (I highly recommend The Other Bible — which includes these texts). You have to ask “Why?”

Spoiler alert — because the Early Church made up its foundational mythology out of pretty much whole cloth. They invented a “Jesus” — borrowing just enough of the original to give it flavor — then manufacturing the rest from the ground up. That included the way this fictitious version of the Jesus Character died — at the end of a process started by Jews.

In the storytelling biz, that story doesn’t sell cause it smells. If you put it in a script — changing the names, of course, to protect the innocent — it would get killed by everyone who read it because it makes no sense. Even villains have to have logic. Especially villains.

The church manufactured a fiction that worked well for them. And because it worked well, they repeated it — and repeated it ad nauseum until a literal lie became, to those without the perspective or knowledge of history, a “truth”. And that false “truth” became the basis for a massive amount of unwarranted hatred.

If the Holocaust (as studies now say) caused actual genetic mutations — the emotional reactions to the experience literally altered its’ victims DNA — it’s likely strong emotional reactions caused earlier DNA alterations to those on the other side of that equation — the perps. How else to explain the seeming hard-wiring of this hatred? Maybe I’m just being paranoid about Jew hatred being universal.

How else to explain the persistent Magical Thinking that Jews use Christian babies to make matzoh or plot — together — to take over the world through the banks and media. Jews, as a rule, tend to be pretty independent in their thinking (it’s a cultural thing for lots of us). Getting a bunch of us to be that together in our thinking so we could pull such a thing off — hasn’t actually met any Jews. That’s Magical Thinking.

Magical Thinking based on rubbish — as all Magical Thinking is.

So, here’s the punchline to the joke. It sucks to be hated because of a fiction. But — are ya ready for it? Racial hatred, tribal hatred, pretty much most hatred — it’s all is based on fiction.

We need to fix our attention on the scumbags who regularly exploit that fact. I won’t point fingers here — I’d need more fingers. We all know who those scumbags are. They’re the ones who bray bullshit — because they know how well bullshit sells — and what bullshit will do as it spreads.

I Grew Up A Child Of The Holocaust

I was born in 1959, 14 years after the Nazi concentration camps were liberated. 

You might think such an awful memory — so close in our rear view mirror — would have made my community so horrified that they couldn’t bear to discuss it. We went completely in the opposite direction. I wouldn’t say we “embraced” the Holocaust so much as we “owned it”. As my community tends to do, we made it a teachable moment.

There’s a famous photo of a group of Jews being rounded up in the Warsaw Ghetto by the occupying Nazis –

From the first time I saw the photo, I became that boy in the lower right. I bet a lot of Jews my age did.  We saw and felt that boy’s terror, his helplessness.  His confusion: how can they be doing this to you just because you were born Jewish?  You’ve done nothing wrong to anyone on the planet – yet the planet wants you dead. 

“Never Again” became as integral a part of my “religious education” as chanting the ‘Shema’.  The past hurt.  That was not going to be our future. 

In our guts, my community has always known this was lurking somewhere in the American Character. You can’t cram peoples’ heads with that much bullshit and expect the bullshit not to screw them up. Bullshit always screws people up – cos it’s bullshit. When you cram a nonsense, hateful mythology into peoples’ heads that actually runs counter to your religion’s core message (and its core messenger) — don’t be surprised when the nonsense becomes the message.

It sucks being despised because of a total fiction. It sucks worse being killed over it.