Tag: Christian Branding
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If Christianity Isn’t In The “Do Unto Others” Business (It Isn’t!), What Business Is It In Exactly?
Outside of its “sales literature”, Christianity has zero use for “Do Unto Others”. Same goes for Jesus. Christianity uses Jesus the way McDonald’s uses Ronald. He’s a mascot, nothing more. The church is about as worried whether their actions would meet Jesus’s approval as McDonald’s is worried about Ronald’s. As the McDonald’s Corporation would remind…