Category: The Branding Age
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Dear Corporate America: Integrity Needs To Be Your New “Bottom Line”
Know who believes in democracy? Corporate America. They sort of believe in American democracy. But, the “democracy of the marketplace”? That, they believe in, unabashedly. Corporate America has to — they need consumers to “vote” with their wallets and pocketbooks as “early and often” as possible (like they supposedly used to vote in Chicago when […]
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The Reason “Both Sides Do It” Is Bad Journalism
In the “Pantheon Of Wrongheaded Common Wisdom”, “Both Sides Do It” is king, queen and the rest of the demented Spanish Aristocracy. It takes a nubbin of “maybe” and makes it incontrovertible fact. Bad behavior does not belong to any political party. Yes, both sides are physically capable of doing things they shouldn’t and then […]
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Republicans Have Crossed A Line From Beyond Which There IS No Return
That headline is wrong. The Republican Party has crossed MULTIPLE lines from beyond which there IS NO RETURN. The moment the RW money decided to make permanent minority rule its mission — that was a line of no return. The moment Moscow Mitch McConnell stated out loud that denying Barack Obama (the president a MAJORITY […]
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The Day Republicans Made Treason Part Of Their Brand
Picture the scene — it really happened: a month before Donald Trump officially becomes their presidential nominee in 2016, the Republican Muckety Mucks all sit down to a meeting on Capitol Hill. Late to the meeting, current GOP Leader Kevin McCarthy enters and says out loud “There’s two people I think Putin pays: Rohrabacher and […]
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Since “Republican” Now Equals “Trump”, Non-Trumpist Republicans Need To Re-Brand; I’m Here To Help
As much as they suck at governing, Republicans excel at marketing. Remember “Mission Accomplished”? The only thing “accomplished” was hanging that banner. While Americans vote with their hopes and dreams, Republicans only ever deliver smoke and mirrors. Missions UNaccomplished. Skies NOT blue. Plenty of children left behind. The words promise plenty. Too bad they’re all […]
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Never Mind “Cutting To The Chase”, We Should Have Cut To The END Of The Donald Trump Chase
Fact: Donald Trump is the most corrupt president ever in US History. If we think of presidencies as “story cycles”, the Donald Trump presidency has been the worst horror story imaginable because it’s scary but for all the wrong reasons. From the get-go, the Donald Trump story has been one of corruption and terrible behavior. […]
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It’s Insane On Steroids That People Get Crazy Over The Oscars; They Were Created As (And Still Are) A MARKETING TOOL Above All…
There’s a great line in “The Usual Suspects”: “The greatest trick the Devil ever played was convincing the world that he didn’t exist”. Exactly so. Real evil recedes into the background where it quietly corrupts everything it can. I’m not in any way saying the Oscars are evil. Absolutely not. But they play by movie […]